Wednesday, June 12, 2013

CANNES ROLLS OUT THE RED CARPET FOR THE LIONS INTERNATIONAL ADVERTISING FESTIVAL

The Lions International Advertising Festival will be taking place in Cannes on the Cote d'Azur from the 16th to the 22nd of June, 2013 and this year celebrates its 60th anniversary.

(TRAVPR.COM) FRANCE - June 5th, 2013 - Cannes has grown over the years from a small fishing village to a cosmopolitan town with lots of glamor and things to enjoy. It is now one of the most frequented places in Europe, and well known for its art and festivities. The Lions International Advertising Festival draws thousands of advertisers and marketers from all over the world to share in their innovations and successes, and to discuss the future of the field. It is also a time to experience The Lions International Advertising awards.

There are many activities that take place throughout the week, all designed for the thousands of business tourists out to have fun and network with like-minded professionals. There are great connections to be made, and many businesses stand to prosper through new ideas and partnerships formed at the festival.

There is a chosen band of judges for the event who were picked by a jury and will be deciding on the winning companies for the awards. There is online registration for anyone wanting to attend the festival. Tickets for the event will be posted online in advance, and are available to everyone.

Companies wishing to send representatives to the festival will need to register for a fee depending on their category. Individuals can also buy tickets at the gate, though these tickets may not last very long each morning.

Highlights of the festival include:

Experts from every field

The event will showcase the works of advertising and marketing experts from all over the world. There will be teachings and lectures from the best in the industry, sharing their knowledge so as to give attendees a leg up on their competition. Both online and offline marketing will be addressed, as well as the use of technology to advertise and many other ways of improving businesses.

Next generation tech

On display will be the next generation of technological advances in the industry, including devices and software. The world is going global as regards internet usage thanks to more unified systems and improved device interaction. Industry experts will show what they do and how to make marketing and advertising work for you by leveraging technology.

Innovations Lions presentations

The most interesting part of the festival each year is seeing the innovations that top marketers have come up with. Many will be showcased for the first time at this festival. The best have been selected for the event by the marketing and advertising jury.

Live streaming

The event will also be streamed live for all the registered members who are unable to attend in person. You can open an account online and become a member to enjoy the perks that come with the festival. You will be able to witness the events and presentations from your computer or mobile device wherever you are thanks to this set up.

The Lions International Advertising festival in Cannes is truly one of a kind, bringing together all the advertising and marketing teams in harmony, exchanging ideas and forging new ones for the future.

The awards

Some of the awards that are available for the event include the Cyber Lions, Media Lions, Outdoor Lions, Radio Lions, Mobile Lions, PR Lions and many more. All have different entry prices on them depending on the categories.

More information about attending the event and purchasing tickets can be found on the official event website at http://www.canneslions.com.

-end-

This Cannes event news update is provided courtesy of Quality Villas, the leading provider of luxury holiday rental accommodation in Cannes as well as all other popular resorts in the South of France. More info here.

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